Privacy Policy

Last updated: March 27, 2026

1. Introduction

Kindred, owned and operated by LarkTek, LLC ("we," "our," or "us"), is committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you use our funeral management software platform (the "Service").

By using our Service, you agree to the collection and use of information in accordance with this policy.

2. Information We Collect

2.1 Personal Information

We may collect the following types of personal information:

  • Name, email address, and contact information
  • Business information (funeral home name, address, license numbers)
  • Payment and billing information
  • Account credentials and preferences

2.2 Funeral Service Data

As a funeral management platform, we process sensitive data including:

  • Deceased person information (names, dates, personal details)
  • Family and next-of-kin information
  • Service arrangements and preferences
  • Financial and payment records
  • Documentation and records
  • Media files, photographs, and design content

2.3 Technical Information

We automatically collect certain technical information:

  • IP addresses and device information
  • Browser type and version
  • Usage patterns and analytics data
  • Cookies and similar tracking technologies
  • AI-powered feature usage statistics and token consumption

3. When You Interact with a Funeral Home or Other Business Using Kindred

Many funeral homes and other businesses use Kindred's software to serve their clients and families. When you interact with such a business—for example, by filling out forms, taking surveys, making payments, or using a family portal—that business collects and controls the information you provide. Kindred processes that data on the business's behalf as their software provider.

For questions about how a specific funeral home or business collects, uses, or shares your data—including that business's own privacy policy and data practices—you should contact that funeral home or business directly. Each account may have its own privacy policy and terms and conditions governing the data they collect from you.

4. How We Use Your Information

We use the collected information for the following purposes:

  • Providing and maintaining our Service
  • Processing funeral arrangements and services
  • Managing user accounts and authentication
  • Processing payments and billing
  • Communicating with you about our Service
  • Improving our Service and developing new features
  • Complying with legal obligations
  • Protecting against fraud and security threats
  • Providing AI-powered features, including media design, document drafting, and reporting tools

5. Google User Data

Our Service integrates with Google APIs to provide specific features. This section describes how we access, use, store, and share Google user data obtained through Google OAuth authorization.

5.1 What Google User Data We Access

With your explicit consent, we may request access to the following Google user data:

  • Google Calendar (read-only): Calendar event data, including event titles, dates, times, and descriptions, to display your calendar events within the Kindred platform.
  • Gmail (send only): The ability to send emails on your behalf from your connected Gmail or Google Workspace email address. We do not read, scan, or access the contents of your inbox or existing emails.
  • Basic Profile Information: Your Google account name and email address, used solely to identify your connected account within the Service.

5.2 How We Use Google User Data

Google user data is used exclusively to provide and improve the specific user-facing features described above:

  • Calendar data is used only to display and synchronize your calendar events within the Kindred platform's calendar feature.
  • Gmail send access is used only to send emails that you explicitly compose and initiate through the Service on behalf of your funeral home location.
  • Profile information is used only to display which Google account is connected and to facilitate the OAuth authorization flow.

5.3 Prohibited Uses of Google User Data

We do not use Google user data for any purpose other than providing or improving the user-facing features described above. Specifically, we do not:

  • Use Google user data for advertising, including retargeting, personalized advertising, or interest-based advertising
  • Transfer or sell Google user data to third parties for advertising purposes
  • Use Google user data to train artificial intelligence or machine learning models (including our AI-powered design and document features)
  • Use Google user data for creditworthiness assessments or lending purposes
  • Use Google user data to build user profiles for purposes unrelated to the application's functionality
  • Share Google user data with third parties except as necessary to provide the Service, comply with applicable laws, or as part of a merger/acquisition with adequate data protection obligations

5.4 Google User Data Storage and Security

Google OAuth tokens (access and refresh tokens) are stored encrypted at rest using industry-standard encryption. We retain Google user data only for as long as necessary to provide the connected features. You may disconnect your Google account at any time through the Service, which will revoke our access and delete stored tokens.

5.5 Google API Services User Data Policy Compliance

Our use and transfer to any other app of information received from Google APIs will adhere to the Google API Services User Data Policy, including the Limited Use requirements.

6. Information Sharing and Disclosure

We do not sell, trade, or rent your personal information to third parties. We may share your information in the following circumstances:

  • Service Providers: With trusted third-party vendors who assist in operating our Service
  • Legal Requirements: When required by law or to protect our rights
  • Business Transfers: In connection with a merger, acquisition, or sale of assets
  • Consent: When you have given explicit consent

6.5. AI-Powered Features and Third-Party AI Service Providers

The Service includes AI-powered features that utilize third-party artificial intelligence services, including Google's Gemini AI models (via Google Cloud's Vertex AI platform), to assist with tasks such as media design, document drafting, reporting, summaries, and data insights.

Important Distinction: AI-powered features use Google Cloud's Vertex AI service credentials (not end-user Google account data). Google user data obtained through OAuth authorization (such as Calendar events, Gmail access, and profile information described in Section 5) is never sent to AI services or used for AI/ML processing.

Data Sharing with AI Service Providers: When you use AI-powered features, certain information you provide may be shared with third-party AI service providers to generate output. This includes:

  • Document dimensions and layout specifications
  • Deceased person information (name, birth date, death date, memorial text) that you choose to include in designs or documents
  • Photographs of the deceased that you select for inclusion in designs
  • Design preferences, instructions, and iteration requests
  • Content placeholders and field mappings
  • Prompts or instructions used for document drafting, reporting, summaries, or data insights

PII Protection Measures: We implement technical safeguards and automated processes designed to prevent sensitive personally identifiable information (PII) from being shared with third-party AI service providers, including:

  • Automated redaction of living persons' personal information (names, addresses, phone numbers, email addresses)
  • Filtering of Social Security Numbers, credit card numbers, bank account numbers, and other highly sensitive identifiers
  • Removal of passwords, authentication credentials, and security tokens
  • Content sanitization processes before data is sent to AI service providers

Your Responsibility: Despite our safeguards, you are ultimately responsible for ensuring that you do not include sensitive PII in content submitted to AI-powered features. You acknowledge and agree that:

  • You must not include Social Security Numbers, credit card numbers, bank account numbers, passwords, or other highly sensitive information in any prompts, inputs, or content provided to AI features
  • You must not include living persons' personal information unless you have obtained proper consent and authorization
  • You are responsible for reviewing all content before submitting it to AI features to ensure it does not contain sensitive information
  • Our automated safeguards may not catch all instances of sensitive information, and you bear the ultimate responsibility for protecting sensitive data
  • You understand that deceased person information (name, dates, memorial content, photographs) may be shared with AI service providers as this information is typically appropriate for memorial materials

Third-Party AI Service Provider Terms: When information is shared with third-party AI service providers, it is subject to their terms of service and privacy policies. For example, information shared with Google's Gemini AI is subject to Google's Privacy Policy and Terms of Service. We encourage you to review these third-party policies:

Data Retention by AI Service Providers: We use Google Cloud's Vertex AI platform, which processes data under Google Cloud's enterprise terms of service. Under these terms, Google does not use customer data submitted to Vertex AI to train its foundation models. Data submitted to AI features is processed to generate output and is handled according to the Google Cloud Data Processing Addendum. You acknowledge that:

  • Data submitted to AI features is processed by Google Cloud under enterprise service terms, not consumer terms
  • You should not share any information with AI features that you do not want to be processed by third-party AI service providers

Usage Tracking and Billing: We track your usage of AI-powered features, including the number of requests, tokens consumed, models used, and associated costs. This usage data is used for billing purposes and to provide you with usage reports. Usage data may include:

  • Timestamp of each AI request
  • Model used (e.g., Gemini Flash, Gemini Pro)
  • Input and output token counts
  • Cost calculations
  • Account and user identifiers

This usage data is retained for billing, accounting, and service improvement purposes.

No Guarantee of Data Protection: While we implement safeguards to protect sensitive information, you acknowledge that:

  • No method of data transmission or processing is 100% secure
  • We cannot guarantee that all sensitive information will be prevented from being shared with AI service providers
  • You use AI-powered features at your own risk regarding data privacy and protection
  • You should exercise caution and good judgment when deciding what information to include in AI feature inputs

Opt-Out: You may choose not to use AI-powered features if you have concerns about data sharing with third-party AI service providers. Use of AI-powered features is optional, and you can perform tasks using other tools and methods available in the Service.

7. Data Security

We implement appropriate technical and organizational measures to protect your information:

  • Encryption of data in transit and sensitive data at rest
  • Regular security assessments and updates
  • Access controls and authentication
  • Employee training on data protection
  • Incident response procedures
  • PII redaction processes for AI feature inputs

Important Disclaimer: While we strive to maintain the highest standards of data security and protection, no method of transmission over the internet or electronic storage is 100% secure. We cannot guarantee absolute security of your information, and you acknowledge and agree that you transmit information to us at your own risk.

8. Data Retention

We retain your information for as long as necessary to provide our Service and comply with legal obligations. Funeral records may be retained longer due to regulatory requirements. AI usage logs and billing records are retained for accounting and service improvement purposes.

9. Your Rights

Depending on your location, you may have the following rights:

  • Access to your personal information
  • Correction of inaccurate information
  • Deletion of your information
  • Portability of your data
  • Objection to processing
  • Withdrawal of consent

Note: If you have shared information with third-party AI service providers through AI-powered features, we may not be able to retrieve or delete that information from those providers' systems, as it is subject to their own retention and deletion policies.

10. Cookies and Tracking

We use cookies and similar technologies to enhance your experience. You can control cookie settings through your browser preferences.

11. Third-Party Services

Our Service may integrate with third-party services, including AI service providers. These services have their own privacy policies, and we encourage you to review them. When you use AI-powered features, information may be shared with third-party AI service providers according to their privacy policies and terms of service.

12. International Data Transfers

Your information may be transferred to and processed in countries other than your own. We ensure appropriate safeguards are in place for such transfers.

13. Children's Privacy

Our Service is not intended for children under 13. We do not knowingly collect personal information from children under 13.

14. Changes to This Policy

We may update this Privacy Policy from time to time. We will notify you of any changes by posting the new policy on this page and updating the "Last updated" date.

15. Contact Us

If you have any questions about this Privacy Policy, please contact us: